PHAI’s Friedman and Gottlieb Co-author: “Soda and Tobacco Industry Corporate Social Responsibility Campaigns: How Do They Compare?” in PLoS Medicine

PHAI senior staff attorney Lissy Friedman and executive director Mark Gottlieb collaborated with Lori Dorfman, Andrew Cheyne and Asiya Wadud of the Berkeley Media Studies Group to produce this article published today in PLoS Medicine. Soda companies’ PR campaigns are bad for health: Health advocates need to organize strong public health campaigns to educate the […]

PHAI Addresses tobacco industry’s use of corporate social responsibility tactics and personal responsibility rhetoric

On June 29, 2010, the Public Health Advocacy Institute conducted a webinar on the tobacco industry’s use of corporate social responsibility rhetoric and tactics to try to improve its image, while still maintaining an emphasis on personal responsibility. Tobacco companies use corporate social responsibility rhetoric and tactics to normalize their image and stave off further […]